Author: Kevin

For e-commerce brand owners and Amazon advertisers, building brand awareness and driving sales are critical goals. However, the shift in consumer behavior and the deprecation of third-party cookies have posed significant challenges. Advertisers now struggle to answer fundamental questions such as:  – What is the demographic of your most engaging audience?  – Which location generates the most sales?  – What media mix brings the highest conversion rates for your brand?   Enter Amazon Marketing Cloud (AMC), a robust solution designed to provide comprehensive data insights to advertisers. This guide will explain AMC and how it helps businesses make informed data-driven decisions. What is…

Amazon has emerged as a goldmine for eCommerce entrepreneurs, especially those leveraging the Fulfillment by Amazon (FBA) model. With millions of active buyers across multiple marketplaces, Amazon offers sellers a platform that handles everything from storage to shipping and customer service. But in a competitive space like this, simply listing products isn’t enough. To thrive on Amazon, sellers need to adopt smart strategies to stand out, attract more buyers, and scale efficiently. Whether you’re just starting your FBA journey or aiming to elevate your private label brand, these methods focus on expanding your reach, optimizing visibility, and taking advantage of…

Starting your Amazon business can be a thrilling journey, but it’s also fraught with potential pitfalls. Many sellers make critical mistakes that can cost them time, money, and ultimately their business. Here’s a rundown of the ten most common mistakes to avoid when selling on Amazon, and how to steer clear of them. 1. Selling Low-Priced Items Selling items under $15-$20 may seem tempting, but it’s tough to turn a profit at those price points. Competing with manufacturers in low-cost regions can leave you with razor-thin margins. Instead, aim for higher-priced items where the profit potential is greater. Use the…

Here are the top-trending products and the reasons behind their success, along with Amazon tools to help you discover your next high-demand item. Curious about what to sell in your e-commerce store? Wondering which products are already popular? In this post, we reveal the current trending items on the Amazon Best Sellers lists and explain their popularity. You’ll also learn how to identify your next high-demand product and market it effectively. 5 Top-Selling High-Demand Products from Amazon’s Best Sellers Lists Mighty Patch in Beauty & Personal Care Dealing with zits? Thankfully, there’s a patch for that. Amazon customers have enthusiastically…

Introduction Advertising on Amazon, the world’s largest e-commerce platform, is essential for any seller. Knowing the different ad types and their purposes can help sellers increase product visibility, boost sales, and drive business growth. Recent changes have made Amazon advertising crucial for launching new products, accessible through the seller central account or tools like Zonbase PPC. What is Amazon PPC? Amazon’s Pay-per-click (PPC) advertising charges sellers each time a customer clicks their ad, whether a sale is made or not. Amazon and Zonbase PPC tools to manage these campaigns efficiently. Costs vary based on ad format, keywords, and competition. Key…

New Amazon sellers frequently ask, “Where can I find products to sell on Amazon?” While there are various sources available, the preferred answer from seasoned sellers is often “Alibaba.” This platform stands out with its user-friendly interface and competitive pricing, making it an ideal choice for sellers of all experience levels. Alibaba offers a diverse range of products that can be easily private-labeled and branded, providing a valuable opportunity to successfully launch and scale your Amazon business. In this guide, we’ll walk you through the essentials of using Alibaba to successfully source quality products for your private label Amazon FBA…

In the dynamic world of e-commerce, Amazon remains a powerhouse, constantly innovating and setting new benchmarks for online retail. For Amazon sellers, staying ahead and adapting to emerging trends is crucial for maintaining a competitive advantage. In 2024, Amazon’s marketplace is set for significant transformations, driven by technological advancements and evolving consumer habits. As a premier Amazon advertising service provider in the USA, we delve into the top 12 trends every seller must grasp to navigate this landscape effectively and fine-tune their strategies for optimal success. 10 Amazon Trends Worth Watching in 2024 AI Chatbots AI-driven chatbots are transforming customer…

Is it still worth selling on Amazon? In short: Yes. Here’s why. Amazon’s revenue in 2023 soared to $574 billion, up from $514 billion in 2022. Nearly a quarter (23%) of this revenue comes from third-party sellers. Among those sellers, a significant 82% use Fulfillment by Amazon (FBA) to handle their orders. Despite increasing competition on Amazon and other e-commerce platforms, the demand for online shopping continues to rise. 51% of consumers now start their product searches on Amazon. In this article, we’ll explore why selling on Amazon FBA remains a profitable venture in 2024 and beyond. How Much Do…

With Amazon FBA, streamline your business and boost sales effortlessly. Explore expert advice on selecting winning Amazon products, securing trustworthy suppliers, leveraging seller tools for optimal results, and more. Unlock success with Amazon FBA today! 8 Tips to Boost Your Earnings with FBA Leveraging Fulfillment by Amazon (FBA) can be a lucrative venture, but it requires expertise. Here are 8 crucial FBA selling tips to streamline operations, cut costs, sidestep pitfalls, and enhance profitability. Tip 1. Select Profitable Products Selecting the right product is paramount for success as an Amazon FBA seller. Opt for items with high demand, low…

Why Amazon Suspends Seller Accounts and How to Handle It In 2024! Selling on Amazon is a lucrative endeavor. However, the nightmare scenario for any Amazon seller is waking up to find their account suspended. Every year, thousands of seller accounts face deactivation or suspension due to various reasons, ranging from late shipping to intellectual property complaints. The consequences of such actions can be devastating for a seller’s business, leading to lost revenue and shattered confidence. If you find yourself in this situation, it’s natural to feel scared and frustrated. However, maintaining a level head and approaching the situation strategically…