Introduction Advertising on Amazon, the world’s largest e-commerce platform, is essential for any seller. Knowing the different ad types and their purposes can help sellers increase product visibility, boost sales, and drive business growth. Recent changes have made Amazon advertising crucial for launching new products, accessible through the seller central account or tools like Zonbase PPC. What is Amazon PPC? Amazon’s Pay-per-click (PPC) advertising charges sellers each time a customer clicks their ad, whether a sale is made or not. Amazon and Zonbase PPC tools to manage these campaigns efficiently. Costs vary based on ad format, keywords, and competition. Key…
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