Author: Kevin

With the introduction of its newest program, Amazon is now making it easier than ever for brands to stand out on the platform. Amazon Posts is the eCommerce giant’s latest attempt to enhance brand messaging and allow brands to magnify their values and products with visual creatives and storytelling. In this guide, we will be answering these questions: What are Amazon Posts? Who can use Amazon Posts? How do to sign-up for Amazon Posts How do you use Amazon Posts? What are the best ways to use Amazon Posts? What are some examples of Amazon Posts? What are you waiting…

Product listings are an essential part of selling on Amazon. If you want to sell on Amazon, you must not only learn how to create listings, but you must also learn how to optimize them. Product descriptions, images, bullet points, and A+ content are some of the most important things to include when optimizing a listing for conversions. All these elements are important, but there is one that guarantees better conversions: product videos. Product videos provide a better way for online shoppers to interact with products before they buy them. Statistics show that 96% of customers find product videos helpful.…

Selling on Amazon is great, but many complex business processes must be carried out. And if you’re a beginner, you may get stuck trying to figure out how to get things done. Listing optimization is one of the most important processes; there’s so much involved in creating listings and optimizing them. Many listing optimization guides often focus on the importance of adding keywords, images, titles, and descriptions to listings. While all these elements are crucial, these guides leave out one more essential element — UPC codes. Amazon requires sellers to purchase UPCs before creating listings for new products. The process…

Today, the internet is a significant part of businesses. Big or small, businesses of all sizes are benefiting from eCommerce. As opportunities to sell online are growing, a new generation of business people is evolving: the Internet or Online Entrepreneurs. We are not being sarcastic; it is what the availability of so many tools and resources has made possible. If you plan to be an online seller, you can leverage the existing online platforms to start selling immediately. Instead of investing in your eCommerce site, you can set up a store on Amazon, the undisputed giant online selling platform. Tools…

If you are an Amazon seller— or even buyer— then you are certainly familiar with Amazon product listings. Amazon listings or product pages tell your customers all they need to know about your specific items, complete with a multitude of information such as title, price, features, and even images or videos of the products in action. With the massive amount of products on Amazon, shoppers often don’t make it past page one of the search results. So, if your product is lower on the search results, chances are it isn’t getting nearly as much visibility or conversions as its competitors. …

Keyword search is one of the primary ways customers find products online. And when it comes to Amazon, keyword search is one of the biggest traffic sources for sellers too. Being indexed and ranked for the most popular keywords can be a huge reason for a seller’s success. Because of this, knowing Amazon keyword research strategies is very important if a third-party seller is to succeed on AMZN. In this article, we’ll talk about Amazon keyword research and how to find profitable keywords successfully. While some strategies require more advanced techniques, learning the basics will help maximize your keyword research…

With fake reviews becoming an increasingly bigger issue, it is important for sellers on Amazon to track and analyze their and their competitors’ product reviews. However, it can be difficult to tell the difference between illegitimate and genuine reviews. In this article, we go over how to check your business’s reviews on Amazon using an Amazon review checker. Why Are Reviews Important for Your Business? It is common knowledge that positive reviews are crucial for a successful e-commerce business. In a customer-centered platform such as Amazon, reviews are especially valued. There are several reasons that reviews are so important for…

In the last couple of years, you can say there has been an Amazon boom. The online retailer— which accounts for 45% of the U.S. e-commerce market— is home to over 6 million sellers according to Marketplace Pulse. This number is only growing, with nearly 2,000 new sellers joining each day. Despite the massive amount of competition, selling on Amazon is still a great source of income for those who have the resources and time to navigate the market. Most sellers on Amazon use FBA to sell their products, and you might even be one of them. However, there is…

Have you ever had someone return a product they purchased from your store? If you have, you can relate to the barrage of emotions that show up as a result. Not to worry, you aren’t the only one who has felt this way. Statistics show that at least 30% of online purchases are returned. Some customers shop on Amazon because the return policy is one of the easiest. So, if you sell on Amazon you’re likely to get some return requests. These return requests are the last thing any seller wants to see. You not only lose a sale on…

As an online seller, it is important to always check and balance all of your selling costs. It might seem like you are making lots of sales, but are you just breaking even with all of your expenditures? Being familiar with an Amazon fees calculator is one of the admin tasks that you need to take upon yourself. As you start selling more products in the marketplace, getting all of the expenditures in check starts to become difficult. Without the right system in place, staying on top of all these numbers can easily get any newbie seller confused. Before you…