Are you stuck trying to choose between Jungle Scout and Viral Launch? Here’s all the information you need to make a good decision.
Investing in software for your business is a smart move that could yield massive returns. However, there are a plethora of options, so you will be spoilt for choice. While this is good, it also makes choosing difficult. And if you are not careful, you may end up with software that costs an arm and a leg, yet does the bare minimum.
Jungle Scout and Viral Launch are two of the most-recognized software suites. Both tools are known to deliver immense value. So, settling for one may be a tough call.
Our aim is not only to save your time but to also save your money. If you read to the end, you won’t have to pay for either of these tools before finding out what they have to offer.
In this Jungle Scout vs Viral Launch review, we will compare these tools thoroughly to help you come to a final decision.
Let’s get right into it.
Table of Contents
Jungle Scout
Jungle Scout is one of the most popular tools on the market. The software offers a wide range of tools for product research, product tracking, keyword research, and listing optimization. Jungle Scout explores Amazon’s vast product catalog for you so you don’t have to do it yourself.
Viral Launch
Viral Launch is a Jungle Scout alternative that also offers an incredible range of features. It offers effective tools for finding profitable products, launching them, running ads, and optimizing listings.
Both tools have outstanding suites. But if you want to choose one, you have to do a thorough review of their individual tools. So, let’s take a look at the features that they both offer.
Jungle Scout vs Viral Launch: Key Features
Jungle Scout Tools
Browser Extension: This is Jungle Scout’s Chrome extension tool. Using this tool, sellers can validate product ideas and confirm the profitability of any potential product before launching it. The browser extension provides real-time data like monthly sales estimates and historical product demand or sales projections.
Product Database: Product Database is one of the most talked about tools in Jungle Scout’s suite. It is a product research tool that sifts through millions of products in Amazon’s database to uncover the most profitable ones.
It comes with a set of filters like price, monthly sales, monthly revenue, rating, rank, and even the number of reviews. You can specify the limits for the filters and narrow down your product options quickly.
Product Tracker: Product Tracker is also a product research tool, but it is quite different from the Product Database. This tool allows you to track the performance of the products you choose to sell. It also gives you access to essential product performance metrics like the average price, average daily sales, average daily revenue, average net profit, and review count.
In addition to this, the Product Tracker shows you important product information. With the tool, you can see the Buy Box price, units sold, and current product rank.
Opportunity Finder: The Opportunity Finder is a niche research tool. This tool may seem like a regular product research tool, but it isn’t. Unlike the Product Database which uncovers profitable product opportunities, this tool uncovers untapped niches for you to sell in.
It also offers detailed insight to help you determine the profit potential of a niche. The Opportunity Finder comes with filters to help you narrow down your options. Using these filters, you can search based on the average monthly units sold, average monthly price, search volume, seasonality, and competition.
Supplier Database: Finding suppliers is one of the most challenging aspects of selling on Amazon. Imagine how easy it would be if you could access a vast database of authentic suppliers? Jungle Scout’s Supplier Database can make that imagination a reality.
The Supplier Database gives you access to reputable suppliers from all over the world. It also provides you with important information to help you choose a supplier. You can see their total shipments, client base, and product catalog. The tool allows you to search for suppliers using the product name, ASIN, or company name.
Keyword Scout: Keyword Scout is the only keyword research tool in Jungle Scout’s suite. With this tool, you can find relevant keyword options for your product listings. You can also analyze your competitors’ keywords by running reverse searches. By doing this, you will be able to see which keywords they are targeting and ranking for.
Keyword Scout allows you to access an extensive list of keyword options just by entering a base keyword. It then shows you a list of related keywords, as well as their search volume. You can also narrow down your options using the filters embedded in this tool.
Rank Tracker: Rank Tracker allows you to monitor the performance of your keywords. This way, you won’t have to worry about whether your keywords are yielding results or not.
Using this tool, you can reverse-search competitor listings, view their top-ranking keywords, then include them in your listings. The tool also shows you the rank history of different keywords.
Listing Builder: Listing Builder lets you create well-optimized listings from scratch. You can also edit existing listings using this tool. The tool is quite easy to use. All you’ll have to do is to import your keyword list, then use them strategically in your listings.
Our favorite thing about this tool has to be the listing optimization score that it assigns to any listing. This score helps you to predict your listing’s chances of ranking high in search results.
Sales Analytics: Sales Analytics offers you a detailed insight into your business finances. Using this tool, you can track expenses and access important financial data. It shows you the number of units sold, net margin, ROI, net profit, revenue, and costs.
With this tool, you can monitor a product’s sales performance by comparing sales data at different times.
Inventory Manager: The Inventory Manager gives you insight into your inventory data, so you don’t have to risk being out of stock. You can monitor your inventory level and get an estimated restock date. This way, you can avoid placing orders too early, and ensure you do not order in excess.
Alerts: This is one of Jungle Scout’s latest additions. The Alerts tool allows you to get notifications on market trends. Using this tool, you can keep an eye on product opportunities and stay updated on any changes to your listings.
Category Trends: This tool allows you to monitor the performance of the top 100 products in any category or subcategory. Using this tool, you can view important data like pricing, rank, and reviews.
Promotions: If your goal is to increase your reach and make more sales, you’ll need to run PPC campaigns. With the Promotions tool, you can launch and manage PPC campaigns inside Jungle Scout.
Review Automation: The Review Automation tool offers an easy way for you to gain more reviews. You can select the products you want to get reviews for and send automated review requests to buyers after a purchase. It also allows you to specify a timeframe for sending requests.
Advertising Analytics: This is one of Jungle Scout’s latest additions. The tool provides an easy way for sellers to view their PPC campaign metrics and track the performance of their campaigns.
Viral Launch Tools
Viral Launch Product Discovery: The Viral Launch Product Discovery tool is a reliable tool for finding the most profitable products on Amazon. The tool comes with customizable filters to help you narrow down your search. Using these filters, sellers can access precise sales projections and discover unsaturated product opportunities.
The Viral Launch product discovery tool has many cutting-edge integrations including a Chrome extension, sales estimator, and product trends tool.
Kinetic PPC: This is Viral Launch’s PPC management tool. With this tool, sellers can launch, manage, and analyze PPC campaigns. The tool provides detailed insights to help you tweak your advertising strategies and drive profitability.
Competitor Intelligence: The Competitor Intelligence tool is a reverse-search tool that allows you to analyze competitor ASINs. The tool reveals hidden product and listing data like price, reviews, and keyword rank.
Keyword Manager: Keyword Manager is an analytics tool that gives you access to important keyword data. The tool allows you to curate and adjust your keyword list by editing, removing, and tracking keywords.
Market Intelligence: Market Intelligence is a product research or market analysis tool. Using this tool, you can observe market trends and obtain precise sales data. The tool also provides you with all the data you need to estimate a product’s profitability. Using the insights from this tool, you can tell if a niche is worth getting into or not.
Listing Builder: Listing Builder is a listing creation and optimization tool. The tool allows you to create new listings and optimize existing ones. It also allows you to compile and manage your most used keywords.
Listing Analyzer: Listing Analyzer is a listing optimization tool that doubles as a competitive analysis tool. Using this tool, you can review competitor listings and come up with new strategies to optimize your listings.
Launch GPT: LaunchGPT is an AI-powered tool that can help you create and optimize Amazon product listings. You simply provide the tool with your product information and keywords, and it will generate a complete listing for you. LaunchGPT can also help you improve your listings by optimizing them for search. It will identify the most relevant keywords for your product and incorporate them into your listing.
Viral Launch and Jungle Scout have similar toolsets. However, Jungle Scout seems to be more interested in the pre-launch phase while Viral Launch has tools to get you through the post-launch phase. So, let’s take a look at the features that give them an edge over each other.
Features That Jungle Scout Has That Viral Launch Doesn’t
Supplier Database: Jungle Scout helps to make the supplier research process less tasking. Viral Launch, on the other hand, leaves you to do all the product sourcing on your own.
Inventory Manager: Jungle Scout offers an inventory management tool while Viral Launch doesn’t.
Alerts and Category Trends: Jungle Scout offers tools to help you stay updated on the latest changes. In contrast, with Viral Launch, you’ll mostly be left in the dark.
Features That Viral Launch Has That Jungle Scout Doesn’t
Split Testing: This feature is an add-on service and doesn’t come with any of Viral Launch’s plans. Still, we believe it should count for something. It’s great to be able to try out different listing variations to choose one that guarantees conversions. So, that is a plus for Viral Launch.
Kinetic PPC: Jungle Scout does offer a promotions tool, but it is not as thorough as the Kinetic PPC tool. Jungle Scout’s Promotions tool only allows you to boost your listings and get reviews whereas the Kinetic PPC tool allows you to run your campaigns without much effort.
Launch GPT: This is Viral Launch’s latest addition. Jungle Scout on the other hand doesn’t provide any tool that performs a similar function.
Our Verdict: Which Software Has A Better Toolsuite?
Viral Launch offers 9 tools while Jungle Scout offers 15 tools. You can already tell which one has more tools. However, if what you want is a tool that caters to essential areas of your business, then Viral Launch is a better option.
In our opinion, being able to split-test your listings and optimize your PPC campaigns would increase your chances of making sales. This is not to say that Jungle Scout’s tools are not great, just that you can do without the alerts feature. Also, there are other ways to manage inventory and find suppliers.
So, based on features, it’s Viral Launch over Jungle Scout for us.
Jungle Scout vs Viral Launch: Ease of Use
What’s the use of having software if you have to spend much time trying to understand it? If a tool is complex, then there’s no need to invest in it.
Which of these tools is worth your money based on ease of use?
Jungle Scout
Jungle Scout uses a beginner-friendly approach, making it easy to navigate. Plus, Jungle Scout’s tools have simple, tell-what-it-does names. So, you won’t have to continue clicking on the tools before you find what you want. Additionally, Jungle Scout’s tools do not come with complex integrations.
Viral Launch
Viral Launch takes a more advanced approach and offers more complex tools. As a result, beginners may have a tough time navigating the tools.
Our Verdict: Which Tool is Easier to Use?
Jungle Scout is a better option for beginners who need easy-to-understand tools to start their businesses. Viral Launch, on the other hand, offers more sophisticated tools that you will need as your business grows.
Viral Launch Chrome Extension vs Jungle Scout Chrome Extension
A Chrome Extension is a must-have. Before choosing software, be sure it offers a Chrome extension that gets the job done. To help you choose, we’ll compare Jungle Scout and Viral Launch based on their Chrome extensions.
Viral Launch Market Intelligence (Chrome Extension)
Does Viral Launch have a Chrome Extension? Yes, they do. It’s called the Viral Launch Market Intelligence tool.
The Viral Launch Market Intelligence tool allows you to validate your product ideas. Most Chrome extensions do this, so it is not a big deal.
However, the tool assigns an algorithm-based 5-star rating to each product option. This makes it easy to see how a product will perform. It also gives you a wider view of the market and provides the insight you need to succeed.
Jungle Scout Chrome Extension
Is there a Jungle Scout Chrome Extension? Yes, there is.
The Jungle Scout Extension will come in handy for finding unsaturated niches. It comes with filters that allow you to search and validate your ideas based on what is important to you.
You can determine a product’s viability based on sales trends, average price, reviews, and category rank. It also assigns an opportunity score to each product idea and allows you to request for reviews.
Our Verdict: Which Offers A Better Chrome Extension?
Both tools offer effective Chrome extensions. So, you won’t be missing out on anything if you choose one over the other. However, you can make a final decision based on your budget.
Jungle Scout vs Viral Launch: Pricing Plans
Affordability is an important factor to consider when choosing software. Here’s an overview of the pricing plans for both tools
Jungle Scout Pricing Plans
Jungle Scout offers three pricing plans: Basic, Suite, and Professional plans.
Basic Plan: Jungle Scout’s Basic Plan costs $29/month and is one of the most extensive we’ve seen. The plan gives you access to the Chrome extension. Most other software do not do that, so it’s a big plus for Jungle Scout. The only issue with the basic plan is that there are stiff limits on the tools.
Suite Plan: The Suite Plan costs $49/month. It offers similar features as the Basic plan, only that it comes with extended usage limits. This is Jungle Scout’s most recommended plan.
Professional Plan: The Professional Plan costs $84/month. It is quite advanced, offers larger data and of course, has extended usage limits. However, because of how this plan is set up, it is best suited for organizations.
Viral Launch Pricing Plans
Viral Launch also offers three pricing plans.
Essentials Plan: As you can probably tell already, the Essential plan offers very basic features. You only get access to Viral Launch’s product research tools. For a plan that costs $69/month, we do not think the value is worth the price.
Pro Plan: The Pro Plan gives you access to a wider range of features, but it also costs more — $99/month. You get access to product research, keyword research, and listing optimization tools on this plan. However, the tools also have usage limits.
Pro Plus Ads Plan: The Pro Plus Ads plan costs $199/month and is the most advanced plan. It gives you full access to Viral Launch’s complete toolkit and comes with extended usage limits.
These regular plans do not give you access to the Launch GPT feature, as it is a subscription-based feature. To use this tool, you will have to sign up for one of four plans:
The Micro plan costs $17/month and only allows you to create or optimize two listings per month while the Starter plan which costs $49/month allows you to create up to 10 listings per month. If you run a large scale Amazon business, you may have to sign up for the high-end plans; the Pro and Business plans which cost $79/month and $149/month respectively.
The Pro plan allows you to create up to 20 listings/month while the Business plan allows you to create or optimize up to 50 listings in a month.
Our Verdict: Which Tool Offers More Value For Your Money?
Jungle Scout and Viral Launch offer effective tools. But when it comes to pricing and value, we’ll go for Jungle Scout.
Jungle Scout’s plans offer more features and the price is easy on the pocket. If you want access to the Jungle Scout’s complete package, you can get that on the Professional plan and still save a few bucks.
Viral Launch vs Jungle Scout: Trial Period
Does Viral Launch offer free trials? Yes, they do. You can set up a Viral Launch free trial account and explore the tool suite for 14 days.
If you’d rather go for Jungle Scout, then you’re probably asking, “Can I use Jungle Scout for free?”. This is a question many sellers ask, so you’re not alone.
Unfortunately, Jungle Scout does not offer free trials. They, however, offer a 7-day money-back guarantee. While that may cushion your fears, you should remember that the process of getting a refund is not so smooth.
Our Verdict: Which is Better?
We’d choose Viral Launch’s 14-day free trial over Jungle Scout’s money-back guarantee any day. Because what if you’re unable to get your money back? To be honest, money-back guarantees are not risk-free. But, don’t be scared to try it out if you want to.
Still not sure of which tool you should go for? We’ll suggest a viable Viral Launch and Jungle Scout alternative if you read to the end. But, first, let’s help you see which of the tools would work great for you.
Who Should Use Jungle Scout?
Jungle Scout is a great tool, although, not everyone thinks so. You would find the tool useful if:
- You are a beginner on a strict budget who just wants access to the essential tools for selling on Amazon
- You want an easy-to-navigate tool that offers solutions for all aspects of your business.
Who Should Use Viral Launch?
Viral Launch is equally amazing and would be a good fit for you if:
- You’re a veteran seller who needs advanced features to grow an existing business.
- You want an all-in-one software that offers PPC and launch tools.
As we mentioned earlier, there are many software options, so choosing one may be difficult. But the good thing is that you can try out different alternatives if you don’t find the perfect tool at first.
So if you’re still not certain about Viral Launch and Jungle Scout, there’s an alternative tool you can try.
Is there something better than Jungle Scout? We cannot say for sure, but we may have just found a Jungle Scout alternative that is equally worth it.
Let’s tell you about ZonBase, one of our recently discovered software.
ZonBase: Who’s The New Kid On The Block?
ZonBase was launched in 2019, so the software is relatively new on the scene. However, you cannot list the top ten Viral Launch or Jungle Scout competitors without mentioning this tool. It’s surprising that we only just discovered it.
We looked through the ZonBase suite (anything for you!), and to be honest, it was quite impressive. Here’s what it looks like:
Product Research Tools
ZonResearch: Remember we said most Amazon software offers similar tools? This is ZonBase’s version of Jungle Scout’s Product Database and Viral Launch Product Discovery tool.
The tool allows you to sift through Amazon’s database to find a profitable product. You can run customized searches using the filters embedded in this tool. The filters include revenue, price, monthly sales, review count, and Best Sellers Rank.
Hot Products: The Hot Products tool allows you to find the bestselling products in any category on Amazon. Using this tool, you can find high-demand and low-competition products – products that have an increasing sales trend and fewer than 30 reviews.
Chrome Extension: Unlike other Chrome extension tools, the ZonBase extension helps with both product research and product validation. Using this tool, you can discover new, profitable product options or validate the product ideas you have in mind. And the best part? The tool generates product ideas or validates them using data, in minutes and with a few clicks.
Sales Estimator: As the name implies, the Sales estimator basically helps to ascertain the profitability of your product options based on previous sales data. The tool displays important data to help you choose profitable products based on existing data and track records.
Keyword Research Tools
Keywords: This tool gives you access to a wide range of keyword options to help you create well-optimized listings. This tool shows the monthly search volume for a seed term associated with your product as well as its seasonality over time. You can search using filters like search volume, keywords to be included or excluded, and the best sales season.
Reverse ASIN: This tool allows you to analyze your competitor listings by running reverse searches on them. Using this tool, you can see their exact keywords, as well as the rank and monthly search volume.
ZonTracker: With this tool, you can track the performance of your keywords. It shows the monthly search volume, current rank, and trends for each keyword.
Listing Optimization Tools
Listify: This is ZonBase’s listing builder. The tool allows you to create well-optimized listings from scratch. It also allows you to import and edit existing listings. With this tool, you can check out competitor listings for keyword and listing cues.
AI Listify: This is an algorithm-based listing builder. This tool allows you to specify your product niche and set rules, it then creates a well-optimized listing for you. Once you enter your product niche, it analyzes the top-performing keywords and uses them in your listings.
Reseller Tools
ZonBase recently launched a special collection of tools for resellers — arbitrage sellers and wholesalers. Here’s a brief breakdown of the new reseller tools.
Seller Insights: This tool provides an extensive list of private labelers and manufacturers for arbitrage sellers and wholesalers to partner with. It provides important seller data and makes it easy for resellers to choose and partner with sellers who are already profitable and have a solid existing brand.
Zon Grading: Using this tool, wholesalers can confirm the profitability of their wholesale product options and obtain an estimated profit margin for each of them.
Zon Scanner: Zon Scanner is a product research mobile app that allows sellers to scan the barcode of any product and view crucial product and sales data before deciding to sell it. The tool will come in handy for online and retail arbitrage sellers who want to confirm the profit potential of any product before purchasing large inventory quantities to resell.
The app is compatible with iOs and Android and is available for download on the Google Play store and iOs Appstore.
Brand Analytics: Since resellers thrive on selling products that already have existing demand, it’s best to stock up on brands that people are interested in. The Brand Analytics tool displays the top brands in any product category, making it easy for you to choose the ones to resell. You can also view the in-stock rate, seller count, total sales, average selling price, and total reviews for any brand you’re interested in.
Supplier: As the name implies, the Supplier tool helps with product sourcing. It gives you access to an extensive list of suppliers to source products. The tool also provides a detailed database of supplier details; from website address to email address, location, and contact number.
PPC Management Tool
ZonPPC: Using this tool, you can launch and manage automated PPC campaigns with ease. The ZonPPC tool allows you to set bids, adjust your budgets and create well-optimized PPC campaigns.
Analytics Tool
Profits: This is a business analytics tool that allows you to track your business expenses. You may view financial information about your entire company with this tool, including gross revenue, sold units, costs, net profit, and profit margin.
The profit tool also serves as an inventory management feature as it comes with an inventory forecasting feature that makes it easy for sellers to monitor inventory levels. It predicts an inventory restock date to help sellers avoid running out of stock and losing sales as a result. Additionally, you can view more information for specific products over a specific time frame.
Alerts: The Alerts tool helps you stay updated on all market changes. It sends you prompt notifications about the Buy Box price, best sellers ranking, and ratings.
Zon Repricer: ZonBase’s tool suite would be grossly incomplete without a repricing tool. With Zon Repricer, you can leverage even the tiniest price fluctuations and make price adjustments on the go by setting pricing rules.
All these tools are available for you to explore when you sign up for a 7-day free trial of the software.
ZonBase has 17+ tools in its suite. But apart from these tools, they also offer additional personalized services.
In other words, sellers can outsource their business processes to the ZonBase team. The software offers product validation, photo enhancement, listing optimization, and PPC optimization services. Here’s a detailed breakdown of the personalized services that ZonBase offers.
Personalized Services
Page One & PPC Autopilot: These are ZonBase’s PPC optimization services. If you sign up for any of these services, you can partner with experts who will launch, optimize, and manage your PPC campaigns on your behalf.
Listing Optimizer: If you would rather outsource your listing optimization tasks to professionals, this service would be perfect for you. You’ll get to work with experts who will create and optimize your listings using the proven strategies they have gathered from their years of experience.
Photo Enhancer: High-quality product images are an essential part of listings that convert. Sellers who do not have any photography or photo-editing skills but would like to optimize their product images can sign up for the Photo Enhancer service. If you subscribe to this service, you’ll get to work with a team of professional photo editors who will refresh your product images and increase your chances of gaining conversions.
Product Validator: If you need an expert to validate your product options, this service offers the perfect opportunity for that. The ZonBase team of experts will review your product choices using a set of criteria they have curated based on experience.
Related: Amazon analytics tools for sellers.
What is ZonBase’s Pricing Like?
ZonBase offers three pricing plans: Standard, Legendary, and Diamond plans.
Standard Plan: ZonBase’s standard plan costs $30/month. All ZB tools, except for Chrome Extension and ZonPPC tools, are accessible on this plan. It’s ideal for first-time sellers who are seeking an all-inclusive, cost-effective software solution.
Legendary Plan: The Legendary plan costs $67/month. You have full access to all ZonBase tools, including the extension and ZonPPC tool, with the plan. Additionally, the features have an increased usage cap.
Diamond Plan: The Diamond tool costs $200/month and is the highest ZonBase plan available at the moment. This plan comes with extended usage limits and additional perks including access to a comprehensive Amazon FBA masterclass, and weekly QnA sessions with Amazon experts.
ZonBase also offers an exclusive membership package — ZonBase Plus, that gives you access to the most expensive tool suite (Diamond Plan) and all the personalized services to help scale your business. ZonBase Plus costs $1,997, but if you want to sign up, you have to join a waitlist first.
ZonBase also offers a 7-day free trial and a 7-day money-back guarantee. So you can try out these plans and see which one you prefer.
Our Opinion – Is ZonBase A Great Viral Launch and Jungle Scout Alternative?
Based on pricing and features, ZonBase is definitely a great alternative.
The personalized services, reseller tools, and exclusive package they offer are some of the things that place ZonBase in a class of its own. Although the software is new compared to the other options, they offer an equally comprehensive suite. We even prefer their PPC tools to Jungle Scout’s Promotions tool because it is more detailed.
The only thing you’ll be missing out on is the split testing feature that Viral Launch offers. But that should not be an issue since it is an independent service and you can sign up for it separately.
Final Verdict
Jungle Scout, Viral Launch, and even ZonBase are all effective software suites. But you most likely cannot afford to pay for all of them. So, you should choose the best one for your business based on your needs and your budget. Thankfully, they all offer similar tools, only their prices and usage limits vary.
If you read this Jungle Scout vs Viral Launch comparison to this point, then you have all the information you need to choose.
You can sign up for a free trial of ZonBase and Viral Launch to set the ball rolling.
