https://player.vimeo.com/video/466532542 Way back in 2002, the convenience store chain 7-Eleven started celebrating Slurpee’s unofficial birthday craze (which later turned into an annual event) where they gave away roughly 4.5 million mini-sized Slurpees. Everyone was invited to get their hands on as many mini Slurpees their brains could handle for FREE without being forced to buy something else in return! Logically speaking, this event could’ve been a big loss to the company considering the massive amount of Slurpees they gave away for free… But wanna know a secret? 7-Eleven profited even more from this GIVEAWAY which skyrocketed the store’s sales by…
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